Archive for the ‘Advertising’ Category

Germans Top Total Quality Awards – Again

Mercedes-Benz SL named #1 model in 2018 owner survey.

by on Oct.11, 2018

The Mercedes-Benz SL took the top honors in this year's Total Quality Awards, which were dominated by German automakers.

The Mercedes-Benz SL was the top-ranked vehicle in the annual Total Quality Awards, narrowly beating out last year’s winner, the Porsche Macan.

The awards are designed to measure not only conventional quality data, but also how owners click with their vehicles on an emotional level, according to Strategic Vision, the California-based research firm that pulls the study together. And the SL easily overwhelmed the competition with a mixture of real and perceived quality.

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“Mercedes-Benz is in a Renaissance period for the brand,” said Strategic Vision President Alexander Edwards. “With current innovative features and performance styling, Mercedes has clearly focused on answering the challenge of being a brand for our current generation of luxury buyers. Based on the voice of the consumers, Mercedes has unquestionably answered.” (more…)

EZ-Ultimo: A Design Bruce Wayne, aka Batman, Could Enjoy

Autonomous ride-sharing concept would target only the most elite customers.

by on Oct.04, 2018

Renault designers must have been given the freedom to indulge themselves with the EZ-Ultimo concept shown in Paris.

Only the French could have gone to market with vehicles like the DS9 and the 2CV – the deux chevaux, as it was better known. And only the French could have rolled out some of the wild and crazy concepts that populated this year’s Paris Motor Show.

As the media days wrap up, the public will be treated to the retro-futuristic Peugeot e-Legend concept, as well as the DS E-Tense, an electric supercar. But easily one of the most talked-about cars at an otherwise light Paris show was also one of the strangest, Renault’s EZ-Ultimo, which has alternately been compared to the Batmobile and “a rolling palace.”

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But the best way to think about this fully driverless prototype is the marriage of a personal jet and a ride-share vehicle – one that is completely autonomous. (more…)

First Look: 2020 Mercedes-Benz GLE is More Luxurious – and More Capable

Mild hybrid system lets it hop out of trouble.

by on Oct.02, 2018

The 2020 Mercedes-Benz GLE hits the stage at the Paris Motor Show. The fourth-generation of the midsize luxury ute is loaded with convenience tech.

There are few things worse than finding yourself dug into sand and unable to move, but the 2020 Mercedes-Benz GLE will offer a novel way of getting out of that mess, literally hopping up and down until its wheels gain traction.

What the German automaker describes as “Free-Driving Mode” is just one of the new and sometimes novel features that will debut on its next-generation midsize sport-ute. Able to seat up to seven adults with an optional third row, the remake of the popular midsize SUV is both more luxurious and more capable, based on what was shown when the 2020 Mercedes GLE made its debut at the Paris Motor Show this morning. At least some of the credit goes to the new 48-volt mild-hybrid technology built into the GLE 450 on display at the show.

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Originally known as the Mercedes-Benz M-Class, the midsize model helped touch off one of the most dramatic transformations in the luxury automotive market when it debuted in the 1998 model-year. There were plenty of skeptics who questioned the idea of a high-line SUV but, today, conventional sport-utility vehicles and crossovers dominate the market, with even Aston Martin, Ferrari and Rolls-Royce set to join the club. (more…)

Live from Paris!

Mercedes, BMW leading a smaller-than-usual show.

by on Oct.01, 2018

Media days are winding down at the Mondial de l’Automobile, or for non-French speakers, the Paris Motor Show. We’re continuing to scour the show looking for breaking news and back-room stories, bringing you news on the latest models and changing perspectives. So be certain to check back often at bingdb.info.

Here is the latest news:

(more…)

Uncovered: Infiniti Project Black S

“Engineering testbed” puts F1 technology in Q60 coupe.

by on Oct.01, 2018

Infiniti's Project Black S is a key component to the luxury brand's expansion into electric vehicles.

Long a laggard in the luxury market, Infiniti has been making some serious moves to boost credibility over the last few years, notably by fleshing out its line-up with an array of sportier new models like the Q60 coupe.

Its also introduced new technology like the breakthrough VC-Turbo engine and teased the idea of challenging the likes of BMW’s M and Mercedes’ AMG performance lines. So far, prototypes haven’t turned into production models, but there seems to be something a little more serious about the Infiniti Project Black S that’s making its formal debut at this week’s Paris Motor Show.

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The concept starts out as an Infiniti Q60, but it has the beating heart of a dual-hybrid powertrain based heavily upon what you’ll find in a Renault Sport Formula One car. It’s the next step in a series of design and engineering exercises pickup up on the concept introduced at the Geneva Motor Show in early 2017. And while Infiniti will only say that it is looking at “what could be deployed in a road car,” the latest effort seems to be moving much closer to reality. (more…)

Smaller Paris Show Still Set to Deliver Big Product News

Audi, BMW, Mercedes among the headliners at Mondial de l’Automobile.

by on Oct.01, 2018

Audi is ready to take on the industry leader, Tesla, with the all-new e-tron, which will make its public debut at the Paris Motor Show.

It may be the City of Lights but things will be a little darker at the 2018 Mondial de l’Automobile. Otherwise known as the Paris Motor Show, it’s been hit by the same industry retrenchment that has hammered other major shows, including Detroit and Chicago during the last several years.

Among the manufacturers who’ll sit things out for 2018 are Ford, Infiniti, Mazda, Mitsubishi, Nissan, Opel, Subaru, Volkswagen and Volvo, as well as several Fiat Chrysler brands. And several other carmakers are expected to downsize their presence when the show begins with the annual two-day media preview on Tuesday.

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That said, it will just allow the spotlight to shine more brightly on those brands that have decided to stick with Paris this year. Among the most prominent previews on the docket will be debuts at the BMW, Mercedes-Benz and Ferrari stands. And while some of its Volkswagen Group siblings will be notably absent, Audi will retain a high-profile presence with three important public unveilings. (more…)

Mercedes Bringing Array of New Models to Paris Show

New B-Class will be accompanied by GLE ute, all-electric EQC and hot-hatch A35.

by on Sep.24, 2018

While a number of major automakers will skip Paris this year, Mercedes has four big announcements.

This is expected to be a relatively quiet year at the biennial Paris Motor Show, an array of manufacturers including BMW, Fiat Chrysler, Ford, Infiniti, Mazda, Mitsubishi, Nissan, Opel, Subaru, Volkswagen and Volvo sitting it out.

But you likely wouldn’t notice if you wandered into the Mercedes-Benz exhibit. The German maker intends to take advantage of that industry shake-out by unveiling an array of its own new products including the completely redesigned B-Class the next-generation GLE, an all-new battery-electric EQC and the hot-hatch version of its smallest product line, the A35.

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We’ve gotten a first look at a few of these new models, notably the first truly long-range Mercedes, the EQC, but all will be making their public debuts in the City of Lights early next month. Here’s a bit more on all four of the major debuts the German marque will bring to Paris: (more…)

Byton Looks to Make a Splash at Pebble Beach

China-based EV maker showing SUV and a concept.

by on Aug.22, 2018

Byton plans to display its M-Byte SUV at the Pebble Beach Concours.

Byton, the Chinese-backed maker of electric vehicles, plans to use a display at the 2018 Pebble Beach Concours d’Elegance, for the debut the Byton K-Byte Concept as well as its first production model.

The company’s display at Pebble Beach will also feature its M-Byte Concept sport-utility vehicle, a production version of which the company is scheduled to launch in China in late 2019 and the U.S. and Europe by 2020. The M-Byte was also displayed this past January at CES.

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As a premium brand based in China that has a global reach, Byton also represents the first Chinese brand to show at the Pebble Beach, the company said.  (more…)

Woodward Dream Cruisers Out Early and Often

Fans and cruisers get an early start on the event.

by on Aug.18, 2018

Classic car fans and owners began trekking up and down Woodward Avenue Friday in advance of the Dream Cruise.

The roar of powerful engines and the smell of exhaust began filling the air as the classic car fanatics began their annual trek to Woodward Avenue, north of Detroit, for the Woodward Dream Cruise.

The event begins today, but there is plenty of “pregaming” on the days leading up to the main event. On Friday afternoon, cruisers were out in force as car aficionados had already set up shop to enjoy the cars of their youth.

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“I like the classic muscle cars,” said Charles Kinsley of Ann Arbor, Michigan. “I don’t care for the cars they remake.” Despite not being a big fan of the retro-based efforts of the Big Three automakers. Kinsley has attended almost every Dream Cruise since its inception in 1995. (more…)

Cowabunga! Tesla Lets Fans Hang 10 with New Surfboard

Just 200 will be made and check eBay — they're already sold out.

by on Jul.30, 2018

Tesla is producing just 200 of its limited edition surfboards costing $1,500 each.

Electric cars and trucks, solar roofs, rockets, tunneling equipment, a rescue sub, flame throw, er, not-a-flame throwers and now surfboards.

Is there anything Elon Musk won’t take stab at designing and manufacturing during his seemingly unused seven minutes each day?

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Tesla’s latest novelty product is the Limited Edition Tesla Surfboard. The black and red shortboard gives company aficionados the ability to hang 10 without worry about battery range or potential glitches beyond the rider’s own skill level. (more…)